YouTube Neighbourhood Sounds
YouTube teamed up with local icons from neighborhoods like Byron Bay, Abbotsford, Camperdown, and Newtown to curate 13 unique playlists, each capturing the distinct vibe and sound of its community. To celebrate, YouTube hosted a pop-up garden at the Newtown Festival, where guests could immerse themselves in these iconic playlists, bringing the sounds of each neighborhood to life in a vibrant, interactive setting.
Agency: Sense Group









